Palio Coffee
Project Details:
Palio Coffee originally came to me in 2020 to create an identity for their new cold brew line. Not only did we successfully launch that arm of their business, but we continued to work together on fun projects for the next four years. From redoing their outdated kraft paper stamped coffee bags, to developing an identity for a brand new brew bag product, it has been so rewarding to watch this brand grow and evolve.
Categories:
Logo Design, Branding, Graphic Design, Packaging Design
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Updated modern labels on hot stamped white compostable bags
New designs for a brand new innovative product: coffee brew bags with Steeped.
Four identity options for new cold brew line. Final look combined elements of all three: the side horse from Option 1, the handmade jockey patterns from Option 2, the logo from Option 3, and the triple horse from Option 4.
Above: Keg wrap and collar design. The end of the keg wrap follows the shaped of the horse instead of being squared off.
Below: Growler design draft
Below are hat designs for Palio’s new merchandise line. Left features the cold brew identity and right features an updated identity for their regular coffee line.